We’re in the business of getting people’s attention. Once we have it, we communicate why your organisation exists and the problem you solve
Listen to our podcast interview with The Human Advantage
Another day, oh and another podcast interview! So we were recently invited to speak on The Human Advantage podcast, which is a dedicated space for charities and businesses to recognise communication isn’t failing but how it lands often is.
How is AI changing public relations?
Artificial intelligence (AI) is quickly becoming part of our everyday lives and the public relations (PR) industry like other industries is being drawn into its use. From copywriting to media monitoring, AI is reshaping how PR professionals work and how stories are shared. But there is also a worrying underbelly that has been appearing where AI is also being used for untruths and cutting corners.
How to choose the right PR agency
Choosing a PR agency can feel a bit like dating. Everyone looks great on paper, they promise the world and say they “really get you” but once the honeymoon period is over, reality can hit fast. So how do you choose the right PR agency for your business?
Client testimonial
“Thanks to Sarah’s insight and expertise within the industry, she helped us launch a new charity to raise our profile, enabling us to secure much-needed funds and build a support network which we still rely on today. If you’re looking for someone reliable, professional, and kind…get in touch with her today.”
Client testimonial
“I began working with Sarah in November 2024 and she quickly became an invaluable part of the team. She is incredibly professional, highly efficient, and extremely knowledgeable in her field. Sarah is a genuine asset to the business, and I recommend her services with absolute confidence.”



