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News

What is product placement?

What is product placement?

If you’ve ever flicked through a magazine and spotted a skincare product in the editor’s picks, noticed a handbag in a style feature, or seen a particular brand on your favourite TV drama, you’ve probably witnessed product placement.

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Listen to our podcast interview

Listen to our podcast interview

Sometimes you just have to practice what you preach to your clients and undertake media interviews as well, so in the ultimate role reversal we are excited to reveal that Purely Public Relations has hit the airwaves and appeared on the Matthew Cox Enterprise podcast.

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How to become a thought leader

How to become a thought leader

Here are two words that get mentioned regularly: thought leadership. So what is it, why should you do it and how do you do it? Well don’t fear, we’re here to help myth bust once again for you, so let’s dive right in.

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New client Crawley Innovation Centre

New client Crawley Innovation Centre

Sound the klaxon! It’s been an exciting start to the last quarter of 2025 for Purely Public Relations, as we are thrilled to announce the start of a relationship with the new Crawley Innovation Centre, based in the Manor Royal business district.

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Why good photography matters in PR

Why good photography matters in PR

We all know the saying, a picture speaks a thousand words, but in PR, a great image can be worth standout media coverage and social media engagement. Whether you’re launching a product or service, announcing a partnership or pitching a human-interest story, strong photography and compelling visuals can make or break your campaign’s visibility. Here’s what makes imagery truly effective in PR and how to ensure yours hits the mark.

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What makes a good spokesperson?

What makes a good spokesperson?

In the world of public relations (PR), you sometimes need to rely on a strong spokesperson to help make your news story fly. In fact, it can make such a impact that it can sometimes mean the difference between whether a journalist runs your story or not, and where the story might be positioned.

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Five tips to get creative

Five tips to get creative

Let’s be honest, we’ve all been there. You’ve been asked to present some new creative ideas to the boss, client or colleagues, and you’ve got nothing. Zero, nada, diddly squat!

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Should you pay for press coverage?

Should you pay for press coverage?

So here’s a question we get asked a lot. Should I pay for press coverage?

We’re in an age where advertorials, sponsored content, and influencer collaborations are part of the norm, so here’s some advice on how you can navigate this conundrum.

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